Making Effective Changes to Your Practice

    Dr. Bob Bishop in Nashville, Tennessee had been practicing for 23 years and was in what he likes to describe as "a rut that is deep and long." Business had been flat for a number of years and it seemed that he had run out of ideas, and motivation, to make effective changes in his practice.

    He knew that to continue to do what he loved – practice optometry – he needed to start running the practice like a business.    He and Professional Vision Group together formed a vision of the solution to his dilemma. Information would be gathered that provided a picture of where the practice was and where it needed to be. Goals would be set in place to track the progress.

    The team of experts at Professional Vision Group went to work implementing a goal and incentive system for the whole staff and a budget for the doctor to help him plan and control spending. Weaknesses became easier to identify and address because vital statistics such as average revenue per patient and new vs. established patient ratios were monitored.

    Over time, as the team made regular monthly visits and trained everyone to acquire the new habits, changes could be felt. Dr. Bishop gained a better handle on his practice and is better able to make the decisions that will keep his practice thriving into the future.

    In 1998, Dr. Bishop built a new, much bigger office building complete with rental suites. Since then, his average sale is up $50 per patient and since he joined Professional Vision Group in the summer of 1992, his practice revenue has doubled.  If you ask Dr. Bishop, that rut is not as deep and long today.

    Professional Vision Group has made big changes to Dr. Bishop’s practice and can do the same for you. There is no reason feel like there is no light at the end of the tunnel. If you have tried to make changes in your practice but couldn't, or just don't know where to start, the experts of Professional Vision Group can help.

    Call 1-800-344-1780 or e-mail to discuss your future.